From tour operator manager to destination manager
13 of the 37 essential skills of a destination manager are already essential for a tour operator manager — about 35% of the job, before you learn anything new. It is the closest move from tour operator manager in the whole taxonomy.
These numbers compare two occupations, not you and a job. What you personally already cover depends on what you have actually done.
- 13
- skills carry over
- 24
- would be new
- 35%
- of the target job covered
- 37
- essential skills of a destination manager
What a destination manager does
Destination managers are in charge of managing and implementing the national/regional/local tourism strategies (or policies) for destination development, marketing and promotion.
What carries over
13 skillsEssential in both jobs. This is the part of the move you have already made.
- build a network of suppliers in tourism
- build business relationships
- comply with food safety and hygiene
- manage budgets
- manage staff
- manage visitor flows in natural protected areas
- oversee the design of touristic publications
- oversee the printing of touristic publications
- perform market research
- recruit employees
- sales strategies
- select optimal distribution channel
- set up pricing strategies
What would be new
24 skillsEssential for a destination manager and not for a tour operator manager. Note that the taxonomy describes activities rather than tools, so some of these may be things you already do under a different name.
- apply strategic thinking
- assess an area as a tourism destination
- build a strategic marketing plan for destination management
- coordinate efforts of stakeholders for destination promotion
- coordinate public-private partnerships in tourism
- develop inclusive communication material
- educate on sustainable tourism
- engage local communities in the management of natural protected areas
- execute marketing plan
- geographical areas relevant to tourism
- lead the brand strategic planning process
- local area tourism industry
- manage conservation of natural and cultural heritage
- manage distribution of destination promotional materials
- manage production of destination promotional materials
- market analysis
- measure sustainability of tourism activities
- plan digital marketing
- plan measures to safeguard cultural heritage
- plan measures to safeguard natural protected areas
- supervise crew
- support community-based tourism
- support local tourism
- tourist resources of a destination for further development
Other moves from tour operator manager
2 roles- tourist information centre manager12 skills in common
- travel agency manager11 skills in common
← tour operator managerdestination manager →The other way round
No account needed to start
How far are you from being a destination manager?
MyNodes reads your CV once, maps it to this same taxonomy, and shows you which roles you are already closest to and the few skills that would open the most doors. The file is deleted as soon as it has been read.